Launched in July 2017, Ugly Rugly is an exploration into using unconventional textile methods to produce wild and wacky home goods. Ugly Rugly is currently based in Bushwick, Brooklyn, and run by married duo Lauren and Cole Hansen.
Ugly Rugly originally began with Lauren making rope and recycled items on her home sewing machine as a side project in 2016. She explored the rag-rug making methods taught to her by her grandma and expanded the practice by using rope and other more consistent materials, and she eventually began making coiled rugs, baskets, and placemats. Shortly after, Cole imported a tufting machine and mastered it. They began to combine tufting and rope-coiling techniques, and thus Ugly Rugly was born.