"Purple Wisteria"

Tumultuous yet tender: snowflakes drifting through a frosted fougère of invigorating herbs, iced flowers and mossy forest floor with an unexpected, flavorful twist.

Top Notes: laurel leaf, basil, ice and wild mint
Heart: wisteria, pelargonium and tuberose
Drydown: Texas cedarwood, cassia bark, iris, amber, lavender, sweet musk, sugarcane and roasted yam

5oz Jar

Cotton Wick

Soy Wax

Joya x Brooklyn Museum

For their inaugural multi-sensory partnership, two beloved, innovative Brooklyn-based institutions (one a cult-favorite newcomer, the other on the eve of its 200th anniversary) join forces to evoke the seasons, settings and spirit of Utagawa Hiroshige’s 100 Famous Views of Edo in vivid, meticulous detail.This project was inspired by a special exhibition of Hiroshige’s masterworks, organized by Joan Cummins, Lisa and Bernard Selz Senior Curator, Asian Art at the Brooklyn Museum and on view from April 5-August 4, 2024. In collaboration with Manager of Group Experiences (and perfume historian) Jessica Murphy, Director of Merchandising and Retail Strategy Amber Luan and Senior Design Manager Austin Dewees, Joya founder, designer and “non-perfumer” Frederick Bouchardy has assembled rare resins, essences of leaves and petals and other raw materials in unexpected compositions. These unique scents conjure up the seasonal landscapes of Hiroshige’s prints, adding an experiential layer to the exhibition—and they can be taken home as well.